You're really good at what you do.
Let's get your course marketing handled
so you can focus on transforming lives.

Hey there! I'm Bethany Robin. I help therapists and relationship coaches figure out how to talk about their courses and membership programs without sounding like they just escaped from a multilevel marketing convention.

I get it. You're here to help people heal, not become the best sales page writer that ever lived. (Which, ironically, is exactly why people genuinely need what you're offering.) 

I'm here to help you share your work in a way that feels authentic to you AND actually gets people excited to sign up.

Omg Finally, Get Me Some Help
  • You've spent years building a practice that actually changes lives.

    You know your stuff works because you've seen the transformation happen right in front of you.

    But now, you want to help more people than your calendar can handle, and you've got this course sitting on your computer that could be the answer...


    … But you're stuck between wanting it to be successful (because, you know, bills and capitalism and stuff) and feeling like a fraud every time you try to write about how great it is.


    The problem isn’t that you don’t have a good course. It’s that you don’t know how to translate your people knowledge into marketing knowledge.

    That’s where I come in! I take the time to understand your voice, your students, and your unique approach to helping people before I ever touch a headline or subject line.


    Now, you can get back to doing what you do best (the actual helping people part), while I handle the part that makes you want to hide under a blanket (the telling people about it part).


  • "Bethany consistently delivers strategic on-brand copy that I can confidently send to my clients. She’s creative, consistent, and dependable — the kind of copywriter every business owner hopes to find."

    - Adam B., Content Strategist and Marketing Manager

Quick Vibe Check:

I'm a queer, neurodivergent parent of several neurodiverse kids.

Most of the people I love are queer, trans, autistic, disabled, or otherwise trying to navigate a world that definitely wasn't designed with them in mind.

I especially love working with therapists and coaches who:

  • Actually support LGBTQ+ folks (not just during Pride month)

  • Get that neurodivergent brains work differently and don’t talk about it as a problem to fix

  • Understand that bodies and relationships come in all kinds of configurations

  • Know that making sustainable money is necessary if you want to keep helping people

I'm also aware that I hold privilege as a white, cis woman, and I try to use my skills to help marginalized practitioners who are doing work that matters get their voices heard.

If that sounds like your vibe, let's chat.

The “Please Just Handle It” Package

Everything you need to stop overthinking and start getting people into your course.

Your course is good. Like, really good. But your current sales page reads like a medical journal, and you've rewritten your course description so many times that words mean nothing anymore.

You have no clue what to say in your welcome emails. Do you sound desperate? Too casual? Are you accidentally being manipulative? 

Posting about your course online feels a bit like shouting into the void (except the void also hates you, somehow?)

I'll help you get your marketing plan in place, write everything you need to actually get your course in front of the right people, and be there to cheer you on as you launch your program. 

Plus, after you've got some data to look at, we'll have a super-valuable debrief call to take a look at what worked well and what you might want to tweak for next time.

Custom Packages Start at $4,000

Choose Your Path:

Please Just Handle It

The “Go-To Person” Retainer

Ongoing launch support for when you want to run courses regularly without losing your mind.

You love the idea of offering your course a few times a year, but every launch means weeks of "Oh shit, I need to write marketing stuff," that takes you away from actually helping people.

You're either writing everything last minute at 11pm the night before enrollment opens (and then wondering why it doesn't work)….

… Or, you're skipping planned launches entirely because you don't have the mental bandwidth for the marketing marathon.

I'll be your go-to marketing person. Need to update your course descriptions? I'm on it. Emails to connect with your people? Done. Big, consensual, virtual hug? Always free.

After each time you run your course, we'll look at what your people responded to and what we should adjust for next time. I’ll help interpret the data so you aren’t left guessing.

Custom Retainers Start at $1,500/Month

Please Be My Person
  • "Bethany delivered just what I was looking for. She completed the pieces sooner than expected which was a lovely surprise. Highly recommend Bethany to anyone looking for a copywriter."

    - LeighAnne, Website Copy Client

What Actually Changes When You Work With Me:

  • Promote Your Work Without Feeling Gross

     I write the marketing stuff. You focus on the life-changing stuff.


    No more wondering if you sound too pushy or not compelling enough. I create person-centered copy that makes it crystal clear how you help people.

  • Gets the Right Students Into Your Course

    Consent-based marketing that attracts the right people.


    I write copy that helps people understand what you have and gives them the courage to invest in themselves. I don’t like shame, pressure, or manipulation.

  • Scale Your Impact AND Grow Your Income

     More people helped. Better financial stability. Same core values.


    I help you take what you do in your 1-on-1 sessions and translate it into marketing that reaches more people while staying true to your inclusive, ethical approach to helping others.

  • Make Sure Your Stuff Still Sounds Like a Person

     Professional copy that actually sounds like something you’d say.


    Sure, you could dump your thoughts into ChatGPT and hope for the best. (I get it, it’s free!) But I write copy that builds genuine trust with the people you want to serve.

  • Why work with me?

    Because you're tired of marketing advice from people who clearly have never worked with actual humans in crisis.

    I understand what you do for a living. I won't tell you to use tactics that make you feel like you’re compromising your professional or personal integrity. 

    My clients love having someone who gets the weird challenge of marketing a course that’s meant to help people heal. 

    Because unless you know how to build a cute lil’ gay commune (please invite me if you do), most of us are stuck having to make a living in a post-apocalyptic nightmare. 

    It’s weird, and often a bit messy. 

    But if you surround yourself with the kind of people who get it, it can also be pretty damn fun.